The whole world changed in 2020 and the function of business survival and evolution transpired right before our eyes. Not only did I watch this from afar as it affected every industry, but I experienced this evolution firsthand in my personal medical practice. As we experimented with transitioning our traditional in-house Team Members to a remote setting, we achieved success with this new business model despite early skepticism. Once the dust settled and we had an opportunity to re-evaluate our new business model, our team began to explore additional options to expand upon this evolving practice.

Despite the increased challenges in 2020, small business medical practices were already facing continued declining reimbursement rates from insurance companies, increases in patient visit co-pays, present day inflation, and surging difficulties with supply chain. All of these challenges make it increasingly hard for private practices to get ahead. With large super groups forming and both private equity firms and hospital systems buying up standalone practices, the traditional solo and small to midsize private practice model is becoming more challenging than ever to survive, let alone get ahead and flourish. I know this personally as I have shared experience in all three practice settings including a large super group team, a midsize practice, and a solo practice. Each practice setting has its benefits and drawbacks, with the large super group model benefiting from the leverage in purchasing power and shared administrative services while the small group and solo practice struggle to compete at that same level. Having been in a small group and solo practice now for the past seven years, I have personally witnessed and felt the challenges that come with the difficulties in scalability due to lack of resources, both financially and in personnel. Nothing is more frustrating than to know you have great potential and the vision to create something bigger than yourself but not attaining those goals due to lack of resources. This was my experience as I started a new practice.

I had practice goals that I wanted to achieve with systems in place to help me get there, however, the speed at which I was hitting my target milestones was considerably less desirable than what I had hoped. At the rate I was going it would take me multiple years to hit even some of the initial milestone targets that I had set for myself. Fortunately, I stumbled upon outsourcing and the benefits that come along with it. I was familiar with virtual assistant help, but I had never taken the time to invest dedicated research into utilizing the service of others to help expedite my personal and practice goals. Once I had a chance to digest how others were utilizing this process, I eventually took the plunge and gave it a try. To my surprise, it was a flurry of new activity that took on a life of its own. It happened fast and before I knew it, I had multiple Virtual Team Members helping me from afar. Through their efforts I started to complete tasks in days and weeks, achieving milestones that I had been working towards for months. Thus, allowing me to become a better leader for my employees and a better doctor for my patients. This was only possible as the overwhelming noise of day-to-day tasks that needed to be completed, began to slowly fade away by virtue of my Virtual Team Member support system.

As this newfound source of affordable and cost-saving virtual reinforcements helped propel my practice forward, it was only natural that I felt compelled to share this with others. This business model is straightforward to implement and will help grow your practice to become a well-oiled machine, allowing you to refocus your priorities and put the never-ending task list behind you.